
How an entrepreneur chooses an intermediary to help with a transaction depends on a variety of factors.
There is not a bright line between what makes a middle market financial adviser a business broker or an investment bank. Those monikers are typically self-selected.
Here are some considerations.
| Business Broker | Investment Bank | |
| Transaction value*: | Lower | Higher |
| Selling a business: | Typically engaged by the seller | May represent either buyers or sellers, but typically do not maintain a lengthy list of client companies available for sale |
| Buying a business: | Buyers are welcome and encouraged to contact business brokers and they will be eager to present buyers with descriptions of and information about companies they represent. | I-banks frequently represent both individuals seeking to buy a business (LBO/MBO) and corporations seeking to make acquisitions. |
| Raising Capital: | Most self-described business brokers don't tackle capital raises; a "sale" to a private equity group, however, may be structured as an investment. | Most self-described investment banks tackle capital raises, including private equity and venture capital placements. |
*The lower the transaction value, the more likely that a self-described business broker rather than a self-described investment bank is to tackle your deal. To be clear, however, there is no line of demarcation and some self-described business brokers effect larger middle market transactions, while some self-described investment banks execute smaller middle market transactions, but this information is a fair guide as a rule of thumb.






