
One of the most frequently asked questions I receive from people buying or selling a business or raising money is: how do I value the business?
Building a thoughtful valuation for a business requires access to data that is not public. And it isn't cheap or free. Professionals use data sources, like Venture One and Mergerstat, but don't stop there. We typically add public data, carefully culled from SEC filings, to gauge values for public companies.
We don't just grab the data, but analyze its relevance for each use, taking into account differences in company size, the age of the data and other variables that can impact significantly the data we're reviewing.
Professionals also like to use a discounted cash flow analysis, which incorporates forecasts of future cash flows, discounted to their present value. That said, I find the exercise more valuable as a means of confirming other data than of actually valuing a business. Market data is much more meaningful.






